Cold Email Outreach

7-10% reply rates. Real research, real timing.

Quick answer: EShell runs cold email for software companies end-to-end — research, list building, sending, and replies — with a 7-10% reply rate against a 1-2% industry norm, booking 12-20 meetings a month across roughly 200 companies. Every first email is built from the prospect's own site and recent moves, not a template. You get a written report every week.

Results That Matter

7-10%
Reply Rate
200
Companies/Month
12-20
Meetings Booked

The Problem

Typical Campaigns (1-2% replies)

Generic "I noticed your company" openings
Same message to 10,000 contacts
No timing, just volume

What Works (7-10% replies)

Research each company before sending
200/month, each one personalized
Timing around funding, hiring, launches

What We Run

1
Target List
We build the list based on your ICP—company size, tech stack, growth signals.
2
Research Each One
Recent funding? New hire? Product launch? We find the timing hook.
3
Write & Send
Each email written specifically for that company. No templates, no mail merge fields.
4
Follow-Up
One follow-up if no reply. We don't spam—we move on.
5
Weekly Report
Sent, opened, replied, meetings booked. You see the numbers every week.

The 90-Day Shape

Month One
ICP lock, list build, first 200 emails sent. Expect 14-20 replies.
Month Two
Refine messaging based on reply patterns. Volume stays at 200/month.
Month Three
Consistent 7-10% reply rate. 12-20 meetings booked per month.

Cases

12%
Reply Rate
DevOps tool targeting Series A startups. 12% reply rate in Q1.
9%
Reply Rate
Security platform. 9% reply rate, 60% of replies became demos.
18
Meetings/Month
API tool. 18 meetings booked per month, 200 emails sent.
View Full Case Study →

Why Teams Pick Us

🔍
Each company researched before sending—no spray-and-pray
✍️
Every email written by hand for that specific company
📊
Weekly reports: sent, opened, replied, meetings booked
🎯
Timing around funding, hiring, launches—not random blasts

Frequently Asked

How many emails do you send per month?
200. Each one researched and personalized. Quality over volume.
What's the reply rate?
7-10% on average. Industry typical is 1-2% because most campaigns are generic.
Do you use templates?
No. Each email is written specifically for that company. No mail merge, no {{firstName}} fields.
Start with an ICP Workshop